Chef Select Sugar Free Atta is a high-fiber multigrain flour mix made for everyday roti, chapati, and phulka preparation. It is blended with grains, bran, pulses, soybean, and methi to give a more filling texture and a natural desi taste. It contains no added sugar, but it is still a grain-based flour, so portion size should be managed according to your daily meal plan.
Chef Select Barley Flour, commonly known as Jau Atta or Jo Ka Atta, is prepared by finely grinding food-grade barley grain. It has a light brown to beige colour, a mildly earthy and nutty flavour, and a softer binding structure than wheat flour. Barley flour can be cooked as talbina or barley porridge, blended with wheat flour for roti and chapati, incorporated into breads and baked foods, or used to thicken soups and gravies. Barley naturally contains dietary fibre, including beta-glucan, although the exact amount varies according to the barley variety and milling specification.
Chef Select Suji is a coarse wheat-milling product commonly known as semolina, sooji, rava or rawa. It is produced from relatively coarse particles of the wheat endosperm and has a pale cream to light-yellow appearance with a firm granular texture. Suji is widely used in Pakistani and South Asian kitchens for halwa, porridge, upma, rusks, cakes, biscuits, savoury batters and other sweet or savoury recipes. The wheat variety and granule size may cause natural differences in colour, cooking time and liquid absorption.
Chef Select Local Machine Atta is regular wheat flour produced using a mechanical flour-milling process. It has a relatively fine, uniform texture that mixes readily with water and is suitable for routine household dough preparation. Depending on the mill extraction and sifting specification, machine atta may contain less visible bran than traditional whole-wheat chakki atta. It is commonly used for roti, chapati, paratha, puri and other everyday wheat-flour recipes.
Chef Select Desi Chakki Atta is whole wheat flour produced by grinding the complete wheat kernel, including the bran, germ and endosperm, using a traditional stone-grinding process. It has a naturally light-brown colour, visible fine bran particles and a fuller wheat flavour compared with more highly sifted flour. The flour is suitable for everyday roti, chapati, phulka, paratha, puri and other traditional wheat-based recipes. Dough softness and water absorption can vary naturally according to the wheat variety, grinding fineness and preparation method.
Chef Select Jai Flour, also known as Oat Flour or Jai Ka Atta, is a fine flour made from ground oats. It has a mild, naturally nutty taste and works well in breakfast porridge, pancakes, cookies, cakes, smoothies, and mixed-flour roti recipes. It can be used on its own in some recipes or blended with wheat flour, rice flour, or other baking flours for better texture.
Chef Select Soybean Flour is a fine flour made from ground soybeans. It has a mild nutty taste and is useful when you want to add more plant-based protein to everyday recipes. Mix a small amount with wheat flour for roti, bread, pancakes, biscuits, or baking recipes. It can also be used in soups, gravies, and sauces for extra body and texture.
Fine corn starch powder for thickening soups, sauces, gravies, custards, and crispy frying batters.
Fine gram flour made from chana dal, ideal for pakoras, kadhi, halwa, laddoo, and everyday cooking.
Chef Select Rice Flour, also known as Chawal Ka Atta, is a fine flour made from ground white rice. It has a light texture and mild taste, making it useful for crispy frying batters, pakoras, cutlets, phirni, kheer, puddings, sauces, and gluten-free flour blends.
Chef Select Jowar Flour, also called Sorghum Flour or Jawar Atta, is a fine flour made from sorghum grain. It has a mild earthy taste and is commonly used for traditional jowar roti, bhakri, flatbreads, porridge, and gluten-free flour blends. For softer dough, mix with warm water and let the dough rest before cooking.